Boris Oglesby is an executive vice president and practice leader at Circana. In his role, Oglesby is responsible for leading high-performance analytics, data development, delivery and client services organization in developing and using Circana’s tools to identify and address a broad spectrum of key marketing issues, including new product launches, line extensions, trade spending, pricing and retail execution within the Beer, Wine, Spirits and Tobacco industries.
General Session Speaker
Boris Oglesby
Executive Vice President & Practice Leader
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Circana